SPEAKER • PODCASTER • ADVISOR
EQUATION METHOD
Accountability that goes beyond the first connection
Tell us about your brand — we'll build the right path together.
Tell us about your brand — we'll build the right path together.
• FOUNDER • DISCOVER LOCALLY • PUBLIC SPEAKER • 1:1 Business Coach • BRAND ADVISOR • PODCAST HOST
Between The Brand You want and the life you desire is accountability
•About Matthew Christopher
The Guy Who Built a BRAND Before
He Felt Ready.
Matthew Christopher is the founder of Discover Locally, host of The Equation podcast, and a brand advisor and coach for entrepreneurs and business owners who are in the middle of figuring it out.
His story isn't a straight line from struggle to success. It's the real version the kind with wrong turns, pivots, lessons learned the hard way, and a growing conviction that the journey itself is the point. From building Amplify, to discovering his real passion in helping small businesses and local brands, to launching Discover Locally as the hub for everything Matthew has been living the message he shares.
He talks about personal growth, mindset, entrepreneurship, and the intersection of life and business not from a place of having arrived, but from the honest, messy, clarifying experience of still being on the way.
When he's not building brands or recording episodes, he's working with clients one-on-one and speaking to groups of business owners and entrepreneurs who need someone to tell them the truth about what building something actually feels like.
Honesty over highlight reels
Progress over perfection
For Brands & Creators
Life alignment, not just business growth
Community over competition
The work before the results
Meeting your higher self
Growing before knowing
Finding Your worth
The Podcast
Not There Yet
Personal growth, mindset, and entrepreneurship for people who are still in the middle of building something and honest about it.
Not There Yet is the podcast for people who are done pretending they have it all figured out. Every episode is a real conversation about what it actually takes to grow — as a person, as a business owner, as someone trying to build a life that feels right.
No fluff. No performative success stories. Just honest talk about the mindset, the pivots, the personal growth, and the entrepreneurial truth that most people only share in private.
This Weeks Episode: Growing With Out Knowing
public Speaking
He Doesn't Do Generic
Keynotes.
Matthew speaks from experience not from a PowerPoint slide about someone else's success. His talks are built for real rooms full of real entrepreneurs, agents, and business owners who need to hear something true, not just something polished.
Whether it's a real estate conference, a small business summit, a brokerage team meeting, or a local entrepreneurship event Matthew brings a message that hits because it's honest, practical, and personal.
"Matthew had the room the moment he started. By the end there wasn't a person in the audience who didn't walk out with something they were going to do differently. That's rare."
North Ga Business Summit
Speaking Topics
Not There Yet: Building Before You Feel Ready
The flagship talk. A message about moving forward when you don't have the whole picture and why waiting for "ready" is the biggest business mistake most people make.
The Brand You're Building When You're Not Looking
Every action you take - online and off - is building a brand whether you intend it to or not. This talk helps audiences make it intentional.
Life First, Business Second
A challenge to the "hustle at all costs" narrative. How to build a business that actually fits the life you want - not the one your business demands.
The Pivot: Lessons From Burning It Down and Starting Over
The personal story behind Discover Locally and what building, scrapping, and rebuilding taught Matthew about identity, purpose, and direction.
Beyond the Stage.
Matthew's advisory and coaching work is where the real transformation happens in the quiet, direct, no-audience conversations about what you're actually building and why.
Advisory & 1:1 Coaching
Built for the People in the Middle of It.
Not the people who have arrived. The ones who are in transition, in the grind, or at a crossroads — and need someone who's been through it to sit across the table from them.
Matthew's advisory and coaching work is a side service that runs independently of Discover Locally. It's not marketing strategy. It's something more fundamental a space to look honestly at where you are, where you're going, and whether the business you're building actually aligns with the life you want.
He works with entrepreneurs in transition, real estate agents who have built successful careers but feel like something is missing, and brand owners who are successful by every external measure but quietly exhausted by the business they built.
This is not coaching for the sake of coaching. Matthew brings a direct, experienced perspective the kind of advisor who tells you what he actually sees, not what you want to hear.
"Matthew helped me create the mindset, systems and accountability to help me create the real estate business I always desired
Tiana Lake - Clearwater Realtor
Brand + Life Clarity Session
One Time 1:1
A single, focused session to cut through the noise. We look at where you are, what you're building, and whether those two things are actually aligned. Walk away with clarity and a clear next step.
• 90-minute deep-dive session (video call)
• Pre-session questionnaire for max focus
• Written summary + action framework after
• One follow-up email within 7 days
90-Day Advisory Engagement
3 - Months of accountiablity
A real advisory relationship. Three months of working together closely meeting twice a month, with direct access between sessions for the moments that can't wait.
• 2 x 60-min sessions per month (6 total)
• Direct access via voice/text between sessions
• Brand + life alignment framework built together
• Accountability check-ins and honest pushback
• Referral to Discover Locally services if/when relevant
On-Going Monthly Advisory
Month - To - Month
For clients who've completed the 90-day engagement and want to continue the relationship. One focused monthly session with ongoing availability and accountability.
• 2 x 60-min monthly advisory session
• Ongoing direct access between sessions
• Annual brand + life review
• Priority access for Discover Locally services
THE COMMUNITY
MAIN STREET
COLLECTIVE
The community built for local brands and agents who are serious about growing together.
Most business owners are doing this alone. Figuring out content. Trying to stay consistent. Wondering why the leads aren't coming. The Main Street Collective exists to change that.
For $47/mo you get access to the Discover Locally® platform (a $297/mo value on its own), monthly live group strategy calls, a private community of like-minded local business owners and agents, content frameworks and templates you can use immediately, and the accountability that actually moves the needle. It's a community. It's a toolbox. It's the group chat you wish you had when you started.
Content Frameworks + Templates
Done-for-you caption templates, content calendar structures, posting strategies, and brand voice guides — all ready to use.
Life + Business Alignment
Because we don't just care about your revenue — we care about whether the business you're building actually gives you the life you want.
$47/mo
Monthly Live Strategy Call
Group coaching on content, brand, marketing, and mindset — every single month with real Q&A.
Community + Accountability
A private group of local business owners, agents, and brands who show up for each other — every week.
READY TO GROW?
BUILT ON LOCAL.
Whether you're ready to sign up today or just want to have a real conversation about what makes sense for your business — we've got 30 minutes with your name on it. No pressure, no pitch.
Helping small businesses, real estate agents, and local brands get found, grow their brand, and build the life they actually want all under one roof in North Georgia and beyond.
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